Experience Olympia & Beyond (EOB), the official destination marketing organization for Thurston County, is proud to announce the appointment of Michael Day as its new Chief Executive Officer, after a nationwide search. A seasoned tourism executive with deep roots in the Pacific Northwest, Day brings a global perspective to Thurston County.
Born and raised on the waters of Puget Sound in Edmonds, Day is a proud University of Washington graduate whose career in international tourism has spanned all seven continents. He began his journey as a cruise director aboard the world’s first custom-built charter and incentive cruise ship, before rising to the role of vice president of entertainment for three luxury cruise lines.
Day’s journey eventually brought him back to land, where he served for seven years as general manager of convention centers and arenas throughout Baton Rouge, La., and Reno, Nev. Most recently, Day served as the Corporate Sales Manager for North America at Crystal Cruises, where he built strategic partnerships and drove market expansion across diverse segments of the travel industry. This dual expertise in both cruise and land-based hospitality, combined with his strong sales expertise, positions him uniquely to lead the Experience Olympia & Beyond team with vision and purpose. Day brings a deep understanding of what captivates travelers, and is committed to increasing leisure, meetings, and sports tourism in Thurston County by leveraging data-driven strategies, building industry relationships, and championing the region’s unique offerings.
“Having hosted tourists on all seven continents, I can confidently say that Thurston County offers some of the world’s most breathtaking natural beauty,” said Day. “From the serene base of Puget Sound to the majestic heights of Mount Rainier, this region truly serves as a bridge between two iconic landscapes. I am honored to lead the talented team at Experience Olympia & Beyond in sharing our unparalleled scenery, vibrant farm-to-table culinary scenes, and exceptional craft beer experiences with visitors from near and far.”
In addition to his impressive professional background, Day is also passionate about community and mentorship. In his spare time, he has coached youth basketball, leading the South Florida Wildcats to two Florida State Championships in AAU and USSSA leagues.
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