Popular Pink T-Shirt Brings Awareness to Breast Cancer

OBee Credit Union presents a $5,000 check to the Providence St. Peter Foundation in support of Every Woman Counts. Pictured from Left to right: Jennifer Cokl, South Sound Radiology; David Stagnone, M.D., South Sound Radiology; Stephanie Dirckx, South Sound Radiology; Andrea Potter, Providence Regional Cancer System; Kasia Konieczny, Providence Regional Cancer System; Lee Wojnar, O Bee Credit Union
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Submitted by OBee Credit Union

OBee Credit Union presents a $5,000 check to the Providence St. Peter Foundation in support of Every Woman Counts. Pictured from Left to right: Jennifer Cokl, South Sound Radiology; David Stagnone, M.D., South Sound Radiology; Stephanie Dirckx, South Sound Radiology; Andrea Potter, Providence Regional Cancer System; Kasia Konieczny, Providence Regional Cancer System; Lee Wojnar, O Bee Credit Union
OBee Credit Union presents a $5,000 check to the Providence St. Peter Foundation in support of Every Woman Counts. Pictured from Left to right: Jennifer Cokl, South Sound Radiology; David Stagnone, M.D., South Sound Radiology; Stephanie Dirckx, South Sound Radiology; Andrea Potter, Providence Regional Cancer System; Kasia Konieczny, Providence Regional Cancer System; Lee Wojnar, O Bee Credit Union

Every Woman Counts, a breast cancer health event organized by South Sound Breast Center, a partnership between Providence Regional Cancer System and South Sound Radiology, received a cash donation of $5,000 from O Bee Credit Union as part of their Famous Pink campaign. O Bee offered pink “Olympia” t-shirts and hot-pink scarves in exchange for donations towards the cause. The pink apparel was not only fashionable, but hugely popular.

O Bee’s campaign to raise awareness and collect donations for Every Woman Counts began in October 2014. At that time O Bee had recently introduced their “Famous Pink Debit Card.” The pink debit card was the brainchild of two female branch managers who thought the traditional brewery culture of O Bee needed a feminine touch.

“Our roots are with the Olympia Brewery, that’s where we started and everyone loves it, but back then it was a heavily male industry. We thought the Olympia logo in pink would be the perfect balance,” said Ashley Labrador, Tumwater Branch Manager.

The link with the pink card and breast cancer awareness was a natural next step. The pink theme was very well received by both woman and men who enthusiastically donated at festivals, community events and in the O Bee branches. “In the summer we offered the Olympia pink t-shirts and in the winter we switched to the scarves. Folks were coming in and making donations to get multiple scarves and t-shirts for holiday gifts. It’s a great deal for a good cause,” added Labrador.

“We are so grateful for the support O Bee has provided for Every Woman Counts,” says Kasia Konieczny, Oncology Service Line Director for Providence Health & Services in Southwest Washington. “This event helps raise awareness for breast cancer screening, and in addition to financial support, the creativity O Bee has shown in bringing added attention is just fantastic.”

Every Woman Counts will be held on Thursday, Sept. 24 from 6 – 8 p.m. Lawrence Bennett, M.D., will present the latest on breast health education and 3-D mammograms. Other presenters will offer a question and answer forum on nutrition, pathology, and biology. Attendees can also speak directly with South Sound Breast Center’s breast cancer patient navigator. Women can also schedule their annual 3-D mammogram at the event.

 

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