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Downtown Olympia boutique, Belleza Ropa, offers timeless fashion and accessories, that are both comfortable and stylish. Step through the door, and you’ll learn first-hand that the customer is top concern, both in providing excellent service and in offering clothes that the customer wants to wear. “Belleza Ropa sells comfort-driven clothing and shoes that can be worn effortlessly,” says Jeannine Kempees, owner of the boutique. “Our friendly and knowledgeable staff strive to make customer service their priority.”

Belleza Ropa Holiday Shopping Twinklefest Olympia Downtown-3
A Friends Night Out shopper is trying on a pair of boots at Belleza Ropa, you find plenty of unique and comfortable footwear here. Photo credit: Molly Walsh

Belleza Ropa is continuing their customer-oriented philosophy as they kick off their holiday shopping season, which will be bustling with special deals, inspired holiday decorations and participation in downtown community events.

The first holiday shopping celebration for Belleza Ropa was the Olympia Downtown Alliance’s fundraising event, Friends Night Out, with all proceeds from the night benefiting the Family Support Center of the South Sound. At Friends Night Out, patrons bought tickets or “passports” and each participating shop would offer various discounts, treats and takeaway gifts. Belleza Ropa participated in Friends Night Out by offering a store discount, sweet treats and a fun pair of printed socks to each passport holder. They also sprinkled the shop with holiday cheer by hanging snowflake ornaments and decking out the display windows while playing holiday music throughout the evening. Friends Night Out was the first of multiple events for Belleza Ropa this coming holiday season.

The next event up for Belleza Ropa is the annual post-Thanksgiving tradition of Small Business Saturday. Small Business Saturday is the independent shop owner’s counterpart to the big box store-oriented Black Friday. “Small Business Saturday is a nationwide movement,” says Kempees. “It is a movement to bring shoppers into independently owned businesses.”

This year, Belleza Ropa is extending their Small Business Saturday sale to accommodate shoppers who may be coming from out of town and might not be able to make it to the store on one specific day. That includes starting the sale earlier in the week. “Belleza Ropa will be having a huge sale starting the Wednesday before Thanksgiving,” says Kempees. “From November 21, to November 26, there will be 20 percent off store wide.” Belleza Ropa will also have extended hours and will be open until 7:00 p.m. on the Friday and Saturday after Thanksgiving.

Belleza Ropa Holiday Shopping Twinklefest Olympia Downtown-5
For this holiday window display, the inspiration was demonstrating holiday fashion and gift ideas with a dash of holiday magic. Photo credit: Molly Walsh

Another special holiday event for Belleza Ropa is their participation in Olympia’s Twinklefest. Twinklefest, hosted by the Parking & Business Improvement Area Board, is a local competition where small business owners go all out to decorate their storefront windows for the holidays. Shoppers can then visit the Twinklefest website and vote on their favorite window display. Belleza Ropa was crowned winner of Twinklefest last year and are shooting to win this year. “I went on Pinterest and I built these trees,” says one store associate about homemade Christmas trees in the boutique’s window. Belleza Ropa’s current Twinklefest display includes both traditional and homemade Christmas trees using an easel and fairy lights, holiday-inspired clothing, ornaments, snow, poinsettias, ornate fabrics and enough bling to earn Twinklefest its name.

While decorating the boutique and participating in Twinklefest, the staff at Belleza Ropa also hope to offer a welcoming feeling and exceptional service to whoever walks through the shop’s door. “When all the lights go up, and the decorations are put out, the festive feeling downtown is amazing,” says Kempees. “We get into the spirit by showcasing outfits to wear to holiday events and gifts your family will love.”

The boutique is dedicated to helping shoppers find gifts for loved ones, even if they are a little lost on what to get. “We have some unique pieces in here,” says a store associate. “So many husbands and boyfriends come in here and say, ‘my wife loves this shop,’ and instead of just selling them a gift certificate, we may also pair a scarf or piece of jewelry to go along with it. We will also wrap it for them.”

Belleza Ropa Holiday Shopping Twinklefest Olympia Downtown
Belleza Ropa has decked out their store for holiday shopping season, complete with snowflake ornaments, garland and decked-out store windows. Photo credit: Molly Walsh

Belleza Ropa also wishes to live out their holiday philosophy of “shop local, shop small,” by providing the kind of attention and service to shop-goers that may be hard to find at larger stores. “We just really try to give the every one really good customer service,” adds another store associate. “More so than you would get at a department store, because we are a boutique. We really like to see what the customer’s needs are and help them to coordinate an outfit and be a personal stylist for them.”

You can learn more about Belleza Ropa, their holiday events, and storefront decorations by visiting the Belleza Ropa website. To vote for your favorite holiday window display, you can visit Twinklefest’s website.

Belleza Ropa
101 Capitol Way N, Olympia
360-352-7672
info@bellezaropa.com
Monday – Sunday: 10:00 a.m. – 6:00 p.m.
Special Holiday Hours, November 23-24: 10:00 a.m. – 7:00 p.m.

Belleza Ropa Holiday Shopping Twinklefest Olympia Downtown
Belleza Ropa offers a unique assortment of jewelry and accessories for anyone on your shopping list. Photo credit: Molly Walsh

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